What did Facebook really just announce?

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Today, Facebook rolled out what's arguably one of the most complicated product updates it's madeFFXIV Gold in its short history, a series of new features and revamps to existing ones that aren't directly connected to one another, but which have a central aim: making Facebook a flexible and universal communications hub.

"What we're trying to do here is build a social platform. That's very different from building a social application," Facebook founder and CEO Mark Zuckerberg said in the press conference. "The difference between building a social application and building a social platform is when you're building an application you're building it for one use case." A platform, meanwhile, can handle anything.

So here's what the company announced.

New Groups
Facebook members have been able to partake in "groups" for years now, but this revamp makes them significantly more feature-heavy--and more intimate. They're designed to be used by family buy ffxiv gilmembers, sports teams, school classes, and the like, not for en masse followings of causes or political rallies. For those, Facebook encourages members to use Events or Fan Pages.

First of all, you can't just arbitrarily join a group--another member has to invite you. Membership is limited to 250 people at this point. New features include collaborative documents, photo and video sharing, and the ability to invite all members of a group to an event. There's also live group chat, something that raises the uneasy specter of Google Wave, a product that also aimed to revolutionize intimate group communication and collaboration but ultimately was a complete flop. Groups can have e-mail addresses assigned to them too, which Facebook says can only be e-mailed by e-mail addresses that match up to Facebook accounts that are in the group.

This format--invite-only, and can only be invited by confirmed Facebook friends, but sometimes completely public otherwise--is a fairly new philosophy for the mainstream Web. It'll be interesting to see how this catches on and what social dynamics and problems result.

"Old" Facebook groups still exist and have not been converted to "new" ones. There is, as of yeFinal Fantasy XIV Gilt, no way to convert an old group to a new one.

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